Shah Rukh Khan is a devout Hindu and has made it a ritual to visit the Vaishno Devi temple before the release of his films. This year, he visited the temple for the third time, ahead of the release of his upcoming film Dunki.

Previous Visits

Khan first visited Vaishno Devi in December 2022, before the release of Pathaan. The film went on to become a huge success, grossing over ₹1,000 crore worldwide. He visited the temple again in August 2023, before the release of Jawan, which also became a box office hit, grossing over ₹1,100 crore worldwide.

Incognito Darshan

For his latest visit, Khan chose to go incognito, wearing a black puffer jacket with the hood on. He was accompanied by his manager Pooja Dadlani. A video shared by news agency PTI shows Khan walking along the cobbled path of the holy shrine in Jammu.

Dunki Release

Dunki, directed by Rajkumar Hirani, is set to release on December 21, 2023. The film stars Khan alongside Taapsee Pannu, Vicky Kaushal, and Boman Irani. Dunki will clash with Prabhas’ Salaar at the box office.

No Promotions, High Expectations

Unlike his previous films, Khan is not doing any promotional interviews for Dunki. This has only increased the anticipation for the film.

A Star-Studded Cast

Dunki features an ensemble cast, including some of the biggest names in Bollywood. The film is produced by Rajkumar Hirani and Gauri Khan, and written by Abhijat Joshi, Rajkumar Hirani, and Kanika Dhillon.

A Story of Love and Friendship

Dunki tells the story of four friends and their journey to achieve their dreams. It is a tale of love, friendship, and adventure.


Shah Rukh Khan’s visits to Vaishno Devi before his film releases have become a much-talked-about topic. While it is impossible to say for sure whether the visits have any impact on the box office success of his films, they have certainly generated a lot of interest and speculation. Only time will tell whether Dunki will continue Khan’s winning streak.

In addition to the information above, here are some other interesting facts about Shah Rukh Khan’s visits to Vaishno Devi:

  • Khan has said that he believes in the power of faith and that visiting Vaishno Devi gives him peace of mind.
  • He has also said that he enjoys the challenge of the trek to the temple.
  • Khan’s visits to Vaishno Devi have helped to generate tourism to the area.
  • The temple authorities have said that they are grateful for Khan’s visits and that he is a welcome guest.

Overall, Shah Rukh Khan’s visits to Vaishno Devi are a fascinating example of the intersection of faith and celebrity. It remains to be seen whether Dunki will continue Khan’s winning streak, but one thing is for sure: the film is already generating a lot of buzz.